About

Hi, I'm Wade. I'm a multi-disciplinary copywriter by trade, and a creative director and executive creative director by experience. I’ve also been a founding partner in my own agency, which was acquired by our majority partner in 2018. I once sold Billy Joel an old motorcycle (true story), I'm a diehard Kansas Jayhawk, husband to an amazing wife, and father to one incredible son.

I've been entrusted with some of the world's best brands, and helped turn some incredible entrepreneurial ideas into brands. I love helping companies figure out their story and find their voice. As a writer, I think it’s important to express a range of styles, tone and voice that can work across mediums, and I hope you see that ability come through in my book. As a creative director, I believe our job as creatives is to solve problems through strong, smart ideas. And often that means creating something other than advertising. I’m also a firm believer in having every touchpoint of the brand rooted in sound brand strategy. As an ECD and agency partner, I’ve learned how to lead a department, manage a budget, and earn the trust and confidence of clients.

Take a look around. If you like what you see and want to talk about how I can contribute to your brand or agency, reach out to me at wpaschall@me.com.